About Puuung

Born and raised in South Korea, I am a digital artist focused on illustrations and animations. I love beautiful spaces, love stories, animations, and games. Thankfully, my works have been loved worldwide.

Regardless of gender, age, or nationality, many people who see my works say, “I want to live in Puuung’s beautiful world!”. I think the reason is that my illustrations and animations show pure emotions of love that everyone relates to. I’ve been trying to capture and share little shining moments that are easily overlooked in our daily lives.

Characters called by initials such as D and M and anonymous backgrounds that make it difficult to guess a country of origin also help viewers embrace and immerse their emotions into the characters beyond different languages and cultures.

Empathy based on love and happiness in our everyday lives, I believe, is a critical factor in which my work is appreciated by people all over the world. 



Thankfully, my work became known to people when my illustrations were introduced to various media worldwide in 2015. Most of my illustrations were initially sketched with pencils on paper and later completed through a digital coloring process. Some illustrations were solely created through digital methods. Recently, the number of completed works has decreased as I've focused on animation production, but I'm constantly working on them.


  • April 2015 Love is in small things | Bored Panda
  • April 2015 Heartwarming illustrations show that love is in the small things | DeMilked
  • April 2015 Korea artist beautifully illustrates what real love looks like | Pulptastic
  • May 2015 Artist’s illustrations remind us love is the little things | The Huffington Post
  • May 2015 Heartwarming Drawings That Show What True Love Really Means | BuzzFeed
  • June 2015 Gorgeous illustrations that show what love actually looks like | HelloGiggles


My first book was published in South Korea in 2016. Since then, nine books have been published and translated and published in eight countries. 🇰🇷 🇮🇩 🇹🇼 🇻🇳 🇹🇷 🇯🇵 🇧🇷 🇨🇳 🇵🇭 🇷🇺 Although unofficial, I made a small number of books by myself and sold them to small fans in 2014. I also opened crowdfunding on Kickstarter in 2015, and thankfully, 1,800 fans participated, so I was able to make limited edition books and postcards and send them to fans around the world.

And to make it easier for more people around the world to buy and read books, I have published paperback and Kindle Edition in English on Amazon in Aug 2020.

August 2016, my first book was featured in the Korean drama W. I remember being so excited and happy when I saw actors Han Hyo-Joo and Lee Jong-Seok opening up my book in the drama. The scene still vividly reminds me of the feelings of that time. 

January 2022, I started selling my art as digital art so that people who like my art can buy and collect my art in their collection. Finally, my art can be recognized and sold as original art! The era of new digital art has just begun.



The first time I uploaded an animation to my YouTube channel was in January 2017. However, in January 2018, a year later, I started uploading regularly. For about a year, I released short episodes about the daily lives of the two main characters. Later, I decided on these as season 1.

Around the summer of 2017, I wanted to show how the two main characters met and fell in love, so I thought up a scenario and released a love story in seasons 2, 3, and 4 as a prequel for more than two years from January 2019 to February 2021.

In addition, I've released several special animation series in-between. 




Aug. Reached 1,000,000 followers on TikTok
Jul. Listed my postcards in the postcard library, Poset Yeonhui
May. Reached 2,000,000 followers on Instagram
Mar. Reached 1,000,000 followers on Instagram
Jan. Started a short-form animation series on Youtube, Facebook, Instagram, TikTok


Nov. Release of the 2023 Desk Calendar
Sep. Where We Go was screened at the 19th Seoul Independent Animation Festival 
Jun. NFT Project - Puuung Friends 
Apr. Released a stress-free emotional healing art mobile game, Love is in the Small Things 
Jan. Started an animation series, Wherever We Go!


Nov. Release of the 2022 Calendar & Poster Book through crowdfunding, Tumblbug
Sep. Reached 1,000,000 subscribers on Youtube. - Got a Gold Play Button
Jun. Started an animation series, What If...
Jun. Reached 100,000 followers on BiliBili
May. NFT Project - Puuung Little Moments


Nov. Opened a perspective course on Naver Expert.
Sep. Opened paid commissions for fans to request portraits from me
Feb. Launched Official Online Shop
Jan. Started an animation series, I Miss You - Love is in Small Things Season 3


Jul. Reached 1,000,000 followers on Facebook
Jan. Started an animation series, Love is in Small Things Season 2
Jan. Reached 100,000 subscribers on Youtube - Got a Silver Play Button


Dec. Started an animation series, Love is All Around
Dec. Released a short animation, Puuung Christmas
May. Started an illustration series, Wherever we go!
Apr. Released a Sticker Pack that ca be used on KakaoTalk


Nov. Released Puuung's Christmas Gift Set through crowdfunding, Wadiz
Oct. Started an animation series, Living with a Cat, Garfield 
Jun. Released Sticker Packs that can be used on LINE


May. Opened free commissions project I'm Listening on Naver Grafolio for fans to request illustrations from me
May. Created the official poster for the 20th Seoul International Cartoon & Animation Festival
Mar. Started a short animation series, Love is in Small Things on Youtube


Nov. Appeared in a NAVER TV AD
Sep. Released Sticker Packs that can be used on Naver
Jun. Released The First Art Book through crowdfunding, Kickstarter 


Jan. Started an illustrations series, Love is in Small Things online